Wednesday, September 22, 2010

Today’s economy is frigid, no doubt about it. Yet some Central Coast businesses are generating blazing hot sales through strategically leveraging innovative technologies and processes. What is the secret to their success?

Attend Softec’s 14th Annual Central Coast High Technology Companies Symposium to discover . . .

Keynote speaker Mike Volpe from HubSpot is flying out from Boston to share his secrets, and two panels of local experts will present concrete, practical information on technologies, strategies, and methods to help your business generate sales in today’s economy.
   
Cost:  $49 for the ½ day symposium. Beverages and appetizers will be provided.
Check out Sponsorship Opportunities with tickets included!

Panel Sessions & Keynote Speaker
1:00pm - 5:00pm

Panel Session I - Cool Technologies: There’s an App for That!
Nowadays there’s an application for everything and there are so many technologies to choose from. From this panel session, you’ll gain insight on how to look beyond the hype and identify what technologies will benefit your business. You’ll walk away with a solid understanding for which cool technologies will help you achieve your sales goals.

Panel Speakers:

• Randy Scovil, Computer Science Professor & Mobile Apps Specialist, Cuesta College
• Baley Plascencia, Founder, Plascencia Projects Interactive Text Message Marketing
• Michael Boyer, ELEMENTS
• Gregory Trevor Rice, Phone & Wireless

Read Their Bios

Keynote Speaker:

Mike Volpe, HubSpot VP of Inbound Marketing

 


Keynote Presentation: Using Inbound Marketing Technologies to Grow Your Business

The way people search for products and services today has drastically changed from just a few years ago. Still, businesses are failing to capitalize on modern, inbound marketing technologies and techniques to take advantage of the way prospects seek out information.

HubSpot VP of Inbound Marketing, Mike Volpe, will offer actionable steps businesses can use to take advantage of modern, inbound marketing technologies and techniques – search engine optimization, blogging and social media, as well as landing pages, lead intelligence and marketing analytics – to get found by more prospects and convert higher percentages of these prospects into paying customers.

Read Mike’s Bio

Order HubSpot's book “Inbound Marketing: Get Found Using Google, Social Media, and Blogs” online to get the most out of the Symposium and the keynote presentation.

Who is HubSpot? HubSpot is a software-as-a-service platform that helps businesses get found online, generate more inbound leads, and increase sales. HubSpot's technology software platform includes tools that allow small, mid-size, and enterprise businesses to manage their inbound marketing technologies.

Panel Session II – Hot Sales in a Frigid Economy: They’re Doing It!
So you’ve identified the cool technologies that can help drive sales in your business, now what? In this panel session, you’ll hear success stories from established business leaders and learn how they’ve been able to earn hot sales in this frigid economy through technology. You will walk away with an action plan on what to implement in your business to help it grow.

Panel Speakers:

• Lee Johnson, VP of Consulting Services, Collaboration LLC
• Miss Reitner-Cameron, Principal & Creative Designer, iii Design
• Karen Levanway Sr. VP, CarbonCopyPro
• More To Be Announced!

Read Their Bios

Networking Mixer

5:00pm - 7:00pm

 

Gold Event Sponsors:

Silver Event Sponsors:

Bronze Event Sponsors:

See Important Information Regarding "Tech Symposium Updates" Text Messaging and Book Drawings