Bob Dumouchel brings over 29 years of experience as an executive and entrepreneur to SMS. He founded and served as the CEO for 5 start-ups businesses including one that was selected to the INC 500 as one of the fastest growing privately held companies in the US in 1993 and 1994. Bob's businesses include two in software development, educational training products; Internet based art dealer, and now Internet Marketing. In all these businesses Bob was the driving force behind the business development. Over the course of his career Bob has sold over $100 million in products as diverse as food, computer systems, training, software, and HR services.

Bob has worked in search engine optimization since 1994 and in Google Adwords since 2003. Bob was the developer of NetListening a software package that maps free format text into a structured relational database. SMS utilizes NetListening technology to model client competitors allowing us to view their sales message like a search engine does. Bob is a recognized expert in Internet marketing with recent speaking engagements at the Mid-State Symposium, SLOCAMA Experts Panel, and the Santa Maria Manufacturer’s Association. Bob has been nationally published as an Internet Marketing expert and developed a DVD Course on Internet Marketing.

Bob is active in the local community serving as Past President of Softec the Central Coast Technology Trade Association, Past Board Member of SLO CAMA (Creative & Marketing Alliance), member of the Curriculum Committee Member for Web Development Technologies at Cuesta College, Past Board Member of SLO Society of Technical Communicators, and Mentor to the Arroyo Grande High School Eagle Robotics Team.